Top CTV Advertising Trends in 2025![Mariusz Przydatek]()
Introduction: The Rise of Connected TV (CTV) Connected TV (CTV) has become a dominant force in…
March 20, 2025
3 min
Essentials 10
This section contains essential information about Martech and AdTech.
Personalized Content Discovery with AI-Driven EPGs![Mariusz Przydatek]()
Introduction Let's break down how AI can prioritize channels in an Electronic Program Guide (EPG…
March 19, 2025
2 min
Person-Based Viewership Data Challenges![Mariusz Przydatek]()
Introduction The issue with person-based viewership data primarily revolves around privacy concerns…
March 18, 2025
1 min
Maximize Ad Revenue with Per-Pod Bidding![Mariusz Przydatek]()
Introduction Per-pod bidding improves ad revenue for publishers in several ways, primarily by…
March 17, 2025
2 min
How Metadata Drives Streaming Success![Mariusz Przydatek]()
Introduction The streaming industry is booming, with thousands of new programs added to major…
March 16, 2025
2 min
Digital Advertising Trader in AdTech![Mariusz Przydatek]()
Introduction A digital advertising trader, often referred to as a programmatic media trader, plays a…
January 05, 2024
2 min
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