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Mariusz Przydatek

Mariusz Przydatek

Chief Editor

Mariusz is a Cracow-based transformational technology leader and B2B SaaS innovator, recognized for establishing engineering hubs in the city for companies including StrikeAd, Sizmek, and Amazon. He is the co-founder of TruffleTV, serves as a Board Advisor for Cavai, and holds the position of VP of Software Engineering at MindMics. Additionally, Mariusz applies his extensive experience as the owner of Beowave, specializing in de-risking investments through data-driven Technology Due Diligence.

Expertise

AdTech
Martech
CTV
AI
Coding

Social Media

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Partnerships for Scaling CTV Campaigns
AdTech
Partnerships for Scaling CTV Campaigns
Introduction IBM Watson Media's OTT capabilities enhance CTV ad delivery in several ways, leveraging…
Mariusz Przydatek
Mariusz Przydatek
March 20, 2025
1 min
Streamline LTV Calculation with GA4 and Monday.com CRM
Code
Streamline LTV Calculation with GA4 and Monday.com CRM
LTV calculation To automate the Customer Lifetime Value (LTV) calculation using APIs from Google…
Top CTV Advertising Trends in 2025
Essentials
Top CTV Advertising Trends in 2025
Introduction: The Rise of Connected TV (CTV) Connected TV (CTV) has become a dominant force in…
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